Lautrec’s Bike Race

Collecting antique artwork is a passion of mine, and I’ve been doing quite a bit of it lately. This original oversize lithograph is Toulouse Lautrec’s famous 1896 poster for La Chaine Simpson, a bicycle chain company. L.B. Spoke was the name of the bicycle store in Paris run by the Simpson representative in France, Louis Bougle, who commisioned the poster. Lautrec was a serious bike racing fan and he brilliantly captures the speed and excitement of the event, as well as implying that the Simpson Chain will make your bike race like the wind. Lautrec was a master at combining the commercial needs of his assignments with the genius of his art.

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